Food Fight Campaign

FOOD FIGHT CAMPAIGN

DUVAL COUNTY

"The Jacksonville FOOD FIGHT" is an event that features 50 of Jacksonville's finest restaurants in a friendly competition to "fight hunger" by raising funds and awareness for Second Harvest North Florida. The concept was simple – let's turn food into weapons, giving the communication a powerful allure and turning our campaign into iconic food art.

The food imagery was brought to life by Jensen Hande. With some amazing studio control and in-camera styling, Jensen made these shots as natural as possible without retouching or special effects. His supreme knowledge of food and local sources enabled us to create even the most exotic of weapons.

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